Meet the Founder

Michigan Home & Life was founded by Rick Van Houten, a business professional with more than 30 years of experience in finance, marketing, sales, lending, taxation, and consumer education.

Throughout his career, Rick has helped consumers navigate major financial decisions while helping businesses grow through strategic marketing, relationship building, and educational content.

His professional background includes leadership positions in mortgage lending, financial services, tax preparation, sales management, and business development.
Today, Michigan Home & Life combines that experience with modern content marketing strategies to help professionals maintain visibility and strengthen their relationships with current and prospective clients.